The put up Air Transat survey reveals British perceptions of Canada appeared first on TD (Journey Every day Media) Journey Every day Media.
Air Transat has revealed the outcomes of analysis that reveals intriguing insights into British perceptions of Canada’s most important exports, starting from groundbreaking innovations to iconic figures.
The analysis was carried out as a part of a the evolution of the model that Air Transat is launching this fall, with the brand new strip “The place Open Minds Fly”. That is designed to interact the extra open-minded vacationers that Canada has at all times attracted, reminiscent of these in search of sensory experiences together with artwork, music, beautiful pure magnificence and out of doors journey.
The survey was performed final month amongst 2,000 British adults, and it sought to determine their gaps in information about Canada. The analysis reveals that Canada has made a major impression on the worldwide stage, making a various array of contributions in numerous fields.
Britons outstanding insulin as Canada’s largest export product, a revolutionary innovation that has reworked the remedy of diabetes, with a life-saving pacemaker. Maple syrup got here in third, whereas peanut butter and alkaline batteries rounded out the highest 5, displaying Canada’s numerous affect on on a regular basis life.
Analysis has additionally discovered this Canadian celebrities are held in excessive esteem by many British folkswith notables reminiscent of actors Ryan Reynolds and Keanu Reeves, musician Bryan Adams and iconic singer Celine Dion eliciting nice admiration from respondents and highlighting the worldwide enchantment of Canadian expertise.
Nonetheless, analysis has been enlightening some misconceptions within the British public. Greater than a fifth (22%) incorrectly recognized Toronto, not Ottawa, because the capital of Canada, whereas virtually half (48%) believed each Jim Carrey and Pamela Anderson to be American.
Sonia Kurek, Business Director for Air Transat UK, mentioned: “Canada has made many excellent and significant contributions to the world we stay in, and our analysis revealed many insights that may assist Air Transat interact extra successfully with British vacationers sooner or later. “
Canada’s pure magnificence has emerged as a outstanding function of the nation, and 62% of respondents think about it probably the most distinctive attribute of the nation. The breathtaking surroundings, which 76% of respondents named ‘world-leading’, is complemented by the nation’s numerous wildlife (42%), pleasant folks (23%) and a variety of outside actions (26%).
Whereas a major proportion of respondents acknowledged iconic Canadian landmarks reminiscent of Niagara Falls, the survey revealed gaps in information of different Canadian treasures reminiscent of Alberta’s Banff Nationwide Park and the Cabot Path.
Nearly half of respondents (48%) who haven’t but visited Canada expressed a need to take action, whereas greater than 1 / 4 (26%) mentioned a visit to Canada was on their want record, inserting it among the many prime three international locations on this planet. A 3rd (33%) of these seeking to go had been planning an out of doors tenting vacation on this planet’s main landscapes, whereas 26% had been contemplating a highway journey and a fifth (21%) had been contemplating a metropolis break.
Kurek added: “Canada is the last word vacation spot for these in search of new adventures. We perceive that post-pandemic journey, significantly on long-haul journeys, could be a daunting prospect for some, which is why Air Transat stays dedicated to offering a big selection of direct flights from the UK to Canada, full with in-flight leisure and eating companies included.”
The put up Air Transat survey reveals how Britons understand Canada appeared first on Journey Every day Media.