The publish Lufthansa Group presents the brand new on-line info platform “eXperts” for higher info of journey brokers appeared first on TD (Journey Each day Media) Model TD.
The Lufthansa Group is tasked with enhancing its advertising and marketing communication to its journey companions and B2B prospects worldwide. That is why Europe’s main airline group has as we speak relaunched “eXperts”, the Lufthansa Group’s official service and data platform for all journey businesses. The brand new “eXperts” is an easier-to-use and easier-to-navigate web site for journey brokers and journey company professionals, who profit from continuously up to date and extra tailor-made information from the Lufthansa Group. It can first be obtainable from December 4, 2023 in all markets of the Center East and Turkey. Additional areas will likely be launched subsequently by 2024. Round 150,000 customers worldwide use eXperts to search out out in regards to the companies and merchandise of the Lufthansa Group. To any extent further, journey businesses specifically will profit from clearer and extra personalized info.
A significant enhancement to this well-established supply of data for journey brokers, which has been round since 2007, is the combination of 48 web sites by former native consultants right into a constant single international net content material. By these mixed assets, this distinctive eXperts website will ship continuously up to date content material to journey brokers, together with breaking information. A complete web site in 9 completely different languages for all journey businesses worldwide gives harmonized info that’s at all times wanted for his or her each day gross sales actions.
Clear navigation, simple to make use of and intuitive new feel and appear will help the journey company within the seek for related and up-to-date info for its prospects and gross sales conversations even higher. One other profit: eXperts can now be accessed with out logging in for sooner and simpler entry. The brand new web site will likely be on-line from as we speak for journey businesses within the area and presents itself beautifully on all gadgets, which means on the internet in addition to mobile-friendly on all cellular gadgets.
“eXperts is our key communication platform to ship data, information, ideas and methods and extra to maintain our journey brokers updated,” says Serkan Guerguen, Senior Gross sales Director for the Center East, North Africa and Turkey. “Making certain a relentless circulation of data is a crucial help to all our journey professionals in my wide-spread area.”
“In response to suggestions from our purchasers, the success of journey businesses lies in acquiring related and dependable info within the shortest potential time,” says Iva Strauss, director of world B2B advertising and marketing technique and requirements, Lufthansa Group. “Our new eXperts actually deal with this want with clearly structured, easy-to-find content material.”
The publish Lufthansa Group presents a brand new on-line info platform “eXperts” for higher info of journey brokers appeared first on Model TD.